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Megan Thudium

Berlin / Travel

5 Green Areas To Explore Around Berlin

December 29, 2020

Like many people during this last year, I’ve been traveling locally. Our confinement at home due to the global pandemic has encouraged us to travel within a few hours.

For me, this is both inspiring and exciting. If we can convince people the resourcefulness and beauty of there own local sights, maybe we can also convince them that it’s a more sustainable travel option? For your pocket book and the environment.

So exploring around Berlin this last year has been great for two reasons—first, it allows us to enjoy local sights and landmarks (Berlin really is phenomenal) and two, it allows us to be more sustainable. After eight months of exploring, these are my five favorite green areas around Berlin to explore. Some are accessible by train and others you might need a car. But all of them are an opportunity for you to escape the bustle of Berlin and to find serenity.

Green areas around Berlin

Nature has always brought me calmness and serenity. It’s what I like to do to reload, recharge, and to be inspired. So with that said, many of the locations I choose to explore around Berlin were green.

A fantastic reason for us to celebrate local nature.

#1 – Schloss Genshagen

If you don’t know, surrounding Berlin (and within the city limits) are small and sometimes large palaces. You have several to choose from with some being within the city limits. And others you have to drive further from the city center. I visited Schloß Genshagen at the brink of Fall. It’s a charming palace, fully renovated, and sitting within a beautiful park. It makes for a charming stroll in the sunshine!

Schloss Genshagen

#2 – Bäketal walking path & Havel

Berlin, Potsdam, and the greater Brandenburg area is full of lakes and rivers. These areas are of historical significance once connecting many towns and cities of eastern Germany. Still in function today and you can pay them a visit. The Bäketal is a nice walking path along the canal, and you can have a history lesson as you look at the canal locks.

#3 – Wanderweg am Liepnitzsee

It’s a bit further from Berlin, but it’s a beautiful lake round tour. If you like lakes and forests, this is a great spot to visit. In the summer, it’s even better, where you can enjoy a nice dip in the chilly water.

#4 – Rundwanderweg Eichwerder Moorwiesen

If you’re looking for a spot with a different view, this wildlife reserve offers a swampy area, a pond, and unique bird watching opportunities. Not too far from Berlin, and there are many trails around the reserve.

#5 – Glindower Alpen

This charming plateau and forest area is the furthest from Berlin. It’s worth the drive, because the city bustle is less here. It offers you a chance to breathe. Walk the woodland forest. Stroll the lake. Take in the view.

Ready for fresh air? Surrounding Berlin is beautiful forests, lakes, and rivers. Travel closer to home and enjoy sprints to the nearby nature to refresh and rejuvenate. It’s the perfect dose that you might just need for the busy work week ahead.

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Megan Thudium

I’m an American marketer based in Berlin. As a branding, content and LinkedIn B2B marketing specialist, I’ve worked with innovative environmental tech brands in Germany and throughout Europe.

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Hi, I’m Megan!

Hi, I’m Megan!

I’m a multi-passionate and creative entrepreneur in pursuit of discovering how to create a purpose-driven business that is sustainable, passion-focused, and fulfilling to me.

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DISCONNECTION from our natural world - might be hindering our collective progress on climate action 🌍

-

I think we’re disconnected from nature.

I believe that it’s our disconnection from nature, wildlife, and these environmental cycles — that hinders our collective action for the climate.

Many of us can now agree that climate change is of the uttermost importance. 

And we need to work individually and collectively to make the changes necessary. 

But we still lack collective ACTION. And why is that?

I think it partly lies in our disconnection from nature. We’ve huddled towards cities and suburbia — losing connection to nature, stillness, and collectivness.

People crave these experiences, but they’ve become disconnected from them. 

And we no longer know how to seek them out nor that we even need this connection to thrive.

Incorporating nature into our marketing campaigns is an easy way to inspire connection to our planet — and promote new, sustainable desires that align with well-being.

As marketers how can we better connect people to nature?

#sustainablemarketing #sustainable #sustainability #sustainability #sustainableliving #green #climatechange #climatechange #naturelovers #naturelover #outdoors #marketing #marketingdigital #marketingstrategy #marketingagency #greenlifestyle #lowwastebusiness #lowwastelifestyle
meganatmtc
meganatmtc
•
Follow
DISCONNECTION from our natural world - might be hindering our collective progress on climate action 🌍 - I think we’re disconnected from nature. I believe that it’s our disconnection from nature, wildlife, and these environmental cycles — that hinders our collective action for the climate. Many of us can now agree that climate change is of the uttermost importance. And we need to work individually and collectively to make the changes necessary. But we still lack collective ACTION. And why is that? I think it partly lies in our disconnection from nature. We’ve huddled towards cities and suburbia — losing connection to nature, stillness, and collectivness. People crave these experiences, but they’ve become disconnected from them. And we no longer know how to seek them out nor that we even need this connection to thrive. Incorporating nature into our marketing campaigns is an easy way to inspire connection to our planet — and promote new, sustainable desires that align with well-being. As marketers how can we better connect people to nature? #sustainablemarketing #sustainable #sustainability #sustainability #sustainableliving #green #climatechange #climatechange #naturelovers #naturelover #outdoors #marketing #marketingdigital #marketingstrategy #marketingagency #greenlifestyle #lowwastebusiness #lowwastelifestyle
1 day ago
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Brave, creative & empathetic 🫶

With climate change in full focus, we have to ask ourselves — how the ROLE OF THE MARKETER will change in the next 30 years.

Will we have to adopt — and what will a successful marketer look like?

My answer: Yes. We MUST evolve.

Business-as-usual (BAU) marketing practices don't have a place in the new world that we're building, but I do believe that YOU do. 

These are the characteristics that I think will define the marketing leader of tomorrow.

1. BRAVE — our industry runs rampant with BAU strategies and campaigns. Leaders need to be radically brave to stand up for ethical, sustainable marketing practices (and make no excuse for sinking backward to BAU).

2. CREATIVE — our industry needs to reinvent itself, and that will take creativity in how to reach the public and stakeholders in new, more sustainable, and creative ways.

3. EMPATHY — all our thoughts and actions are for the customer, the planet, and the greater society. This should always be the criteria, and profit only comes into focus afterward.

It's without a doubt that our industry is changing. My gosh, our LIVES are changing.

How would you describe the marketing leader of the next decade?

#sustainablemarketing #purposebusiness #marketing #B2Bmarketing #sustainability #sustainable #green #greentech #cleantech #greencompany #esg #climate #future
meganatmtc
meganatmtc
•
Follow
Brave, creative & empathetic 🫶 With climate change in full focus, we have to ask ourselves — how the ROLE OF THE MARKETER will change in the next 30 years. Will we have to adopt — and what will a successful marketer look like? My answer: Yes. We MUST evolve. Business-as-usual (BAU) marketing practices don't have a place in the new world that we're building, but I do believe that YOU do. These are the characteristics that I think will define the marketing leader of tomorrow. 1. BRAVE — our industry runs rampant with BAU strategies and campaigns. Leaders need to be radically brave to stand up for ethical, sustainable marketing practices (and make no excuse for sinking backward to BAU). 2. CREATIVE — our industry needs to reinvent itself, and that will take creativity in how to reach the public and stakeholders in new, more sustainable, and creative ways. 3. EMPATHY — all our thoughts and actions are for the customer, the planet, and the greater society. This should always be the criteria, and profit only comes into focus afterward. It's without a doubt that our industry is changing. My gosh, our LIVES are changing. How would you describe the marketing leader of the next decade? #sustainablemarketing #purposebusiness #marketing #B2Bmarketing #sustainability #sustainable #green #greentech #cleantech #greencompany #esg #climate #future
4 days ago
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A special place for brand vs. personal content? ↓

I recently got a great question from my community — and I want to explore it with you in this video.

When you have an active team publishing on LinkedIn, you might ask what is the importance of a LinkedIn Page.

Well, it comes down to your brand pillars and giving your team the ‘voice’ and space to create that they deserve.

Watch the video — and let me know: 

What do you think the core differences are between personal and company pages?

#linkedin #linkedinpages #meganthudium #b2bcontent #content #contentmarketing #greenbusiness #cleantech #linkedintips #linkedinmarketing #linkedinlearning #linkedinexpert #linkedincoach #marketingconsultant #marketing #berlin #cleantechnology #greentechnology #climatechange
meganatmtc
meganatmtc
•
Follow
A special place for brand vs. personal content? ↓ I recently got a great question from my community — and I want to explore it with you in this video. When you have an active team publishing on LinkedIn, you might ask what is the importance of a LinkedIn Page. Well, it comes down to your brand pillars and giving your team the ‘voice’ and space to create that they deserve. Watch the video — and let me know: What do you think the core differences are between personal and company pages? #linkedin #linkedinpages #meganthudium #b2bcontent #content #contentmarketing #greenbusiness #cleantech #linkedintips #linkedinmarketing #linkedinlearning #linkedinexpert #linkedincoach #marketingconsultant #marketing #berlin #cleantechnology #greentechnology #climatechange
5 days ago
View on Instagram |
3/4
“Being a good marketer is like having super powers.”

💪

I loved this quote from the Cambridge Institute for Sustainability Leadership (CISL) marketing course. 

It’s a good reminder of the POWER that marketers have to nudge, shape, and form entire industries, cultures, and individuals towards a more sustainable future. 

And for us to do that, we need to first understand our profession’s IMPACT on others.

Have you ever thought of marketing’s brain-print? 

It’s not hard to find examples of unsustainable and negative brain-print produced by marketers. 

For example, unrealistic beauty standards in advertising or messaging that encourages individualism over collectivism. 

These are HARMFUL messages — that impact our ability to create a more just and sustainable world for all, promoting long term wellbeing.

But marketing also has the power to create a positive brain-print. 

Here we can encourage a thriving economy that uses natural resources efficiently and ensures human rights are fulfilled for everyone.

And we can do it with our SUPERPOWERS — our creativity, story telling, imagery, and creativeness to promote sustainable practices, co-operation, and collective action.

Isn’t that beautiful? 

If you think of your marketing position, how can you promote sustainability and wellbeing for all in your campaigns?

#sustainablemarketing #greentech #purposebusiness #marketing #berlin #b2b #b2bmarketing #sustainability #sustainable #greenbusiness #climatechange #greenplanet #planetfriendly #planetfirst #marketingagency
meganatmtc
meganatmtc
•
Follow
“Being a good marketer is like having super powers.” 💪 I loved this quote from the Cambridge Institute for Sustainability Leadership (CISL) marketing course. It’s a good reminder of the POWER that marketers have to nudge, shape, and form entire industries, cultures, and individuals towards a more sustainable future. And for us to do that, we need to first understand our profession’s IMPACT on others. Have you ever thought of marketing’s brain-print? It’s not hard to find examples of unsustainable and negative brain-print produced by marketers. For example, unrealistic beauty standards in advertising or messaging that encourages individualism over collectivism. These are HARMFUL messages — that impact our ability to create a more just and sustainable world for all, promoting long term wellbeing. But marketing also has the power to create a positive brain-print. Here we can encourage a thriving economy that uses natural resources efficiently and ensures human rights are fulfilled for everyone. And we can do it with our SUPERPOWERS — our creativity, story telling, imagery, and creativeness to promote sustainable practices, co-operation, and collective action. Isn’t that beautiful? If you think of your marketing position, how can you promote sustainability and wellbeing for all in your campaigns? #sustainablemarketing #greentech #purposebusiness #marketing #berlin #b2b #b2bmarketing #sustainability #sustainable #greenbusiness #climatechange #greenplanet #planetfriendly #planetfirst #marketingagency
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4/4
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DISCONNECTION from our natural world - might be hindering our collective progress on climate action 🌍

-

I think we’re disconnected from nature.

I believe that it’s our disconnection from nature, wildlife, and these environmental cycles — that hinders our collective action for the climate.

Many of us can now agree that climate change is of the uttermost importance. 

And we need to work individually and collectively to make the changes necessary. 

But we still lack collective ACTION. And why is that?

I think it partly lies in our disconnection from nature. We’ve huddled towards cities and suburbia — losing connection to nature, stillness, and collectivness.

People crave these experiences, but they’ve become disconnected from them. 

And we no longer know how to seek them out nor that we even need this connection to thrive.

Incorporating nature into our marketing campaigns is an easy way to inspire connection to our planet — and promote new, sustainable desires that align with well-being.

As marketers how can we better connect people to nature?

#sustainablemarketing #sustainable #sustainability #sustainability #sustainableliving #green #climatechange #climatechange #naturelovers #naturelover #outdoors #marketing #marketingdigital #marketingstrategy #marketingagency #greenlifestyle #lowwastebusiness #lowwastelifestyle
meganatmtc
meganatmtc
•
Follow
DISCONNECTION from our natural world - might be hindering our collective progress on climate action 🌍 - I think we’re disconnected from nature. I believe that it’s our disconnection from nature, wildlife, and these environmental cycles — that hinders our collective action for the climate. Many of us can now agree that climate change is of the uttermost importance. And we need to work individually and collectively to make the changes necessary. But we still lack collective ACTION. And why is that? I think it partly lies in our disconnection from nature. We’ve huddled towards cities and suburbia — losing connection to nature, stillness, and collectivness. People crave these experiences, but they’ve become disconnected from them. And we no longer know how to seek them out nor that we even need this connection to thrive. Incorporating nature into our marketing campaigns is an easy way to inspire connection to our planet — and promote new, sustainable desires that align with well-being. As marketers how can we better connect people to nature? #sustainablemarketing #sustainable #sustainability #sustainability #sustainableliving #green #climatechange #climatechange #naturelovers #naturelover #outdoors #marketing #marketingdigital #marketingstrategy #marketingagency #greenlifestyle #lowwastebusiness #lowwastelifestyle
1 day ago
View on Instagram |
1/5
Brave, creative & empathetic 🫶

With climate change in full focus, we have to ask ourselves — how the ROLE OF THE MARKETER will change in the next 30 years.

Will we have to adopt — and what will a successful marketer look like?

My answer: Yes. We MUST evolve.

Business-as-usual (BAU) marketing practices don't have a place in the new world that we're building, but I do believe that YOU do. 

These are the characteristics that I think will define the marketing leader of tomorrow.

1. BRAVE — our industry runs rampant with BAU strategies and campaigns. Leaders need to be radically brave to stand up for ethical, sustainable marketing practices (and make no excuse for sinking backward to BAU).

2. CREATIVE — our industry needs to reinvent itself, and that will take creativity in how to reach the public and stakeholders in new, more sustainable, and creative ways.

3. EMPATHY — all our thoughts and actions are for the customer, the planet, and the greater society. This should always be the criteria, and profit only comes into focus afterward.

It's without a doubt that our industry is changing. My gosh, our LIVES are changing.

How would you describe the marketing leader of the next decade?

#sustainablemarketing #purposebusiness #marketing #B2Bmarketing #sustainability #sustainable #green #greentech #cleantech #greencompany #esg #climate #future
meganatmtc
meganatmtc
•
Follow
Brave, creative & empathetic 🫶 With climate change in full focus, we have to ask ourselves — how the ROLE OF THE MARKETER will change in the next 30 years. Will we have to adopt — and what will a successful marketer look like? My answer: Yes. We MUST evolve. Business-as-usual (BAU) marketing practices don't have a place in the new world that we're building, but I do believe that YOU do. These are the characteristics that I think will define the marketing leader of tomorrow. 1. BRAVE — our industry runs rampant with BAU strategies and campaigns. Leaders need to be radically brave to stand up for ethical, sustainable marketing practices (and make no excuse for sinking backward to BAU). 2. CREATIVE — our industry needs to reinvent itself, and that will take creativity in how to reach the public and stakeholders in new, more sustainable, and creative ways. 3. EMPATHY — all our thoughts and actions are for the customer, the planet, and the greater society. This should always be the criteria, and profit only comes into focus afterward. It's without a doubt that our industry is changing. My gosh, our LIVES are changing. How would you describe the marketing leader of the next decade? #sustainablemarketing #purposebusiness #marketing #B2Bmarketing #sustainability #sustainable #green #greentech #cleantech #greencompany #esg #climate #future
4 days ago
View on Instagram |
2/5
A special place for brand vs. personal content? ↓

I recently got a great question from my community — and I want to explore it with you in this video.

When you have an active team publishing on LinkedIn, you might ask what is the importance of a LinkedIn Page.

Well, it comes down to your brand pillars and giving your team the ‘voice’ and space to create that they deserve.

Watch the video — and let me know: 

What do you think the core differences are between personal and company pages?

#linkedin #linkedinpages #meganthudium #b2bcontent #content #contentmarketing #greenbusiness #cleantech #linkedintips #linkedinmarketing #linkedinlearning #linkedinexpert #linkedincoach #marketingconsultant #marketing #berlin #cleantechnology #greentechnology #climatechange
meganatmtc
meganatmtc
•
Follow
A special place for brand vs. personal content? ↓ I recently got a great question from my community — and I want to explore it with you in this video. When you have an active team publishing on LinkedIn, you might ask what is the importance of a LinkedIn Page. Well, it comes down to your brand pillars and giving your team the ‘voice’ and space to create that they deserve. Watch the video — and let me know: What do you think the core differences are between personal and company pages? #linkedin #linkedinpages #meganthudium #b2bcontent #content #contentmarketing #greenbusiness #cleantech #linkedintips #linkedinmarketing #linkedinlearning #linkedinexpert #linkedincoach #marketingconsultant #marketing #berlin #cleantechnology #greentechnology #climatechange
5 days ago
View on Instagram |
3/5
“Being a good marketer is like having super powers.”

💪

I loved this quote from the Cambridge Institute for Sustainability Leadership (CISL) marketing course. 

It’s a good reminder of the POWER that marketers have to nudge, shape, and form entire industries, cultures, and individuals towards a more sustainable future. 

And for us to do that, we need to first understand our profession’s IMPACT on others.

Have you ever thought of marketing’s brain-print? 

It’s not hard to find examples of unsustainable and negative brain-print produced by marketers. 

For example, unrealistic beauty standards in advertising or messaging that encourages individualism over collectivism. 

These are HARMFUL messages — that impact our ability to create a more just and sustainable world for all, promoting long term wellbeing.

But marketing also has the power to create a positive brain-print. 

Here we can encourage a thriving economy that uses natural resources efficiently and ensures human rights are fulfilled for everyone.

And we can do it with our SUPERPOWERS — our creativity, story telling, imagery, and creativeness to promote sustainable practices, co-operation, and collective action.

Isn’t that beautiful? 

If you think of your marketing position, how can you promote sustainability and wellbeing for all in your campaigns?

#sustainablemarketing #greentech #purposebusiness #marketing #berlin #b2b #b2bmarketing #sustainability #sustainable #greenbusiness #climatechange #greenplanet #planetfriendly #planetfirst #marketingagency
meganatmtc
meganatmtc
•
Follow
“Being a good marketer is like having super powers.” 💪 I loved this quote from the Cambridge Institute for Sustainability Leadership (CISL) marketing course. It’s a good reminder of the POWER that marketers have to nudge, shape, and form entire industries, cultures, and individuals towards a more sustainable future. And for us to do that, we need to first understand our profession’s IMPACT on others. Have you ever thought of marketing’s brain-print? It’s not hard to find examples of unsustainable and negative brain-print produced by marketers. For example, unrealistic beauty standards in advertising or messaging that encourages individualism over collectivism. These are HARMFUL messages — that impact our ability to create a more just and sustainable world for all, promoting long term wellbeing. But marketing also has the power to create a positive brain-print. Here we can encourage a thriving economy that uses natural resources efficiently and ensures human rights are fulfilled for everyone. And we can do it with our SUPERPOWERS — our creativity, story telling, imagery, and creativeness to promote sustainable practices, co-operation, and collective action. Isn’t that beautiful? If you think of your marketing position, how can you promote sustainability and wellbeing for all in your campaigns? #sustainablemarketing #greentech #purposebusiness #marketing #berlin #b2b #b2bmarketing #sustainability #sustainable #greenbusiness #climatechange #greenplanet #planetfriendly #planetfirst #marketingagency
2 weeks ago
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📍Zell am See, Austria

Marketers have a super power. Through our creativity and intuition, we can encourage people to live more sustainable lifestyles.

It’s time to create a deeper connection to nature and wellbeing, over mass consumption.

#sustainability #sustainablemarketing #marketingforcreatives #greenmarketing #cleantech #greentech #planetoverprofit #greenfuture #creativeagency #marketingagency #berlin
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📍Zell am See, Austria Marketers have a super power. Through our creativity and intuition, we can encourage people to live more sustainable lifestyles. It’s time to create a deeper connection to nature and wellbeing, over mass consumption. #sustainability #sustainablemarketing #marketingforcreatives #greenmarketing #cleantech #greentech #planetoverprofit #greenfuture #creativeagency #marketingagency #berlin
2 weeks ago
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